Adapting user authentication to risk levels and use cases
Identity verification is fundamental to how enterprises interact with their customers. It builds mutual trust between both parties and allows them to perform transactions both online and in-person.
With the global digital transformation, many of the interactions that enterprises have with their customers are shifting online, where identity verification must be done remotely. Now banks, mobile operators, and other enterprises must enroll and authenticate their customers without ever meeting them face-to-face, and they must do it in a way that is secure, convenient, and complies with regulations.
The need to securely onboard and verify a customer’s identity remotely is becoming critical for enterprises. Today, customers expect access to services anytime and anywhere, hence the exponential success of digital and mobile services. In the meantime, identity theft and fraud risks are higher than ever before. The need to securely onboard and verify a customer’s identity remotely is therefore becoming critical for enterprises.
Enterprises that have already implemented digital onboarding and remote identity verification solutions have seen the benefits1:
Traditional enterprises and service providers can benefit tremendously from remote identity verification. This includes financial institutions, mobile network operators, insurance providers, sharing- and gig economy platforms, eCommerce companies, and online gaming services, just to name a few.
Digital transformation has fueled interest in remote identity verification in some sectors and has sparked the creation of new use cases in others.
Telehealth providers enable both patients and doctors to conduct a virtual visit without having to meet face-to-face, reducing the risk of spreading disease to care providers or other patients at a care facility. Identity verification must be done on both sides to establish trust, verify the patient’s identity, and verify their claim for insurance coverage. Likewise, the health care providers’ identities must be verified to ensure that they are licensed and qualified in their field. The global telehealth market was valued at US$31.46 billion in 2018 and is expected to grow at a CAGR of 19.28% by 20252.
The verification of student identities is an important factor in the successful implementation of a distance learning program. The verification of student identities is an important factor in the successful implementation of an e-learning/distance learning program. The e-learning market will grow by US$90.37 billion during 2019-20233. While a wide array of effective and trusted authentication methods are available, these methods still do not document that the student who is authenticated is actually the one who is taking the exam. Verifications such as biometric user verification and keystroke recognition (behavioral biometrics) can solve the key challenges in distance/online education.
Increasingly, people are looking for remote jobs and prefer working from the comfort of their homes rather than travelling to an office for a desk job. Remote job openings are on a massive growth path — an increase of more than 150% — since 20184. During the hiring process, candidates could present forged documentation depicting fake identities or certifications. Digital biometric identity verification is essential in curbing these issues, enabling the verification and authentication of a candidate’s identity against the provided documentation.
As more and more employees work from home, IT support teams are tasked with password and account recoveries – both of which require a trusted identity. To combat the risk of exposure of sensitive business information or customer personal identifiable information (PII), enterprises must ensure that that all data is secure and protected from data leaks. Identity verification through biometrics can help to verify the identity of employees accessing this data, regardless of where they are located.
Unemployment benefits and government programs use digital channels to deliver aid to marginalized citizens or refugees within their borders. To ensure efficient disbursement and minimize fraud, the identity of beneficiaries must be established.
There are different methods of creating a secure, compliant and seamless identity verification solution combining biometrics, document authentication, and other techniques:
A solution that provides a secure and seamless user experience while mitigating fraud and complying with regulations can be the key to an enterprise’s success in the market. Combining multiple layers of verification, such as biometric verification and identity document validation can help to combat the risk of identity fraud, both at the time of account creation and during authentication.
1 Source: The Paypers, Digital Onboarding and KYC Report 2020